gramrphone

gramrphone is a breakthrough product enabling artists to stream high quality live music direct from their Digital Audio Workstation to their fans. Their plug-and-play tool offers artists and fans a frictionless experience without any cost or technical set up.

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Assignment information Using Figma, I completed a series of prototypes for the mobile player interface and desktop application. I mapped out the onboarding process and gained feedback from musicians on how to simplify it further, thus reducing the average onboarding time by four times compared to the previous version. This also reduced onboarding friction which led to a six times improvement of downloads to installs throughput.

Aims and Context Furthermore, as a passionate musician, I tested the experimental versions of Gramrphone by performing numerous gigs to my fanbase. This has helped Gramrphone to provide a frictionless experience for over 600 different artists worldwide.